A community where coaches actually practice.
Most coaches never coach in front of anyone but their clients. They learn a method, get certified, and then spend years alone in the coaching bubble — no feedback, no reps, no one telling them the truth about their coaching. This is Coaching exists to end that.
Join free on SkoolThis is Coaching is a community of 300+ coaches who want to develop their skills and their being — through real practice, honest conversation, and each other.
No funnels. No “6-figure coach” promises. No pretending coaching is a marketing business. Just the craft, the life it asks of you, and people who take both seriously.
It’s built on three pillars:
Supportive community. Doing it with others. Coaches at every stage — crossing over from therapy or consulting, building a practice, or decades in — who show up as humans first.
Coaching mastery. Deliberate practice, live coaching, consultation, and honest feedback. The things that actually make coaches better, and that almost nowhere else offers.
Self-development. Practicing the lessons we coach. Your own life is your first client — the community holds you to that, kindly.
And when you want to go at your own pace, the courses: Create Your Own Practice Circle, a mini-course on building a practice circle of your own, and The Craft of Coaching — the community’s flagship course, a multi-module deep dive into the craft itself.
Membership is free. That’s not a trial — the community itself costs nothing.
For coaches ready to practice on a schedule, the Practice Group meets regularly to coach, be coached, and give and receive structured feedback — led by Jennifer Drath, TiC’s co-leader. It’s the habit that changes your coaching: reps, witnessed, with people who want you to get better.
The community grew out of This is Coaching — the book on transforming a client’s performance, life, and business as a master coach and warrior of love. The GPS framework at its center runs through everything we do here.
About the bookWhen the community’s practice whets your appetite for something sharper — live sparring, master-coach feedback, a small curated group — that’s the Samurai Coaching Dojo.
Learn about the Samurai Coaching DojoFree to join. Coaches at every stage. The craft, taken seriously — and a lot of fun.
Join This is Coaching on Skool